Founded in 1954, American has built a market-leading reputation for exceptional customer service, selection, and price earning us numerous awards as an outstanding retailer of furniture, consumer electronics and appliances. Over the years, American has become known for building stunning, beautiful retail stores and for maintaining them meticulously.
Stores
Corporate headquarters are
based in
Madison, Wisconsin, with
11 current
retail stores:
Wisconsin (six stores): Madison East, Madison
West, Brown Deer, Waukesha, Oak Creek, Appleton.
Illinois (two stores): Peoria, Rockford.
Iowa (two stores): Des Moines, Davenport.
Michigan (one store): Marquette
Each store averages approximately 130,000 square feet in size. Our distribution center, on the outskirts of Milwaukee, and a corporate service center support our retail operations.
Two important elements of American's mission and vision are
to "serve and support the community" as well as our "dedication
to community partnership". Nowhere is this more evident than
in the support American and its employees give to the United
Way. In addition to the various volunteer roles that American
employees assume, from board members to volunteer fire fighters,
American also supports numerous charitable and community organizations.